Sandopart, Dewa Putu Yohanes Agata L. “From Celebrity to Speculator – Retail Investor Experiences With Controversial Endorsements and Stock Price Dynamics in Indonesia’s Emerging Market”. Jurnal Ekonomi, Manajemen, dan Bisnis 4, no. 1 (March 31, 2026): 64–72. Accessed October 14, 2026. https://journal.kalibra.or.id/index.php/emis/article/view/484.